After the success of the 2015 campaign the Edinburgh Spanish Film Festival decided to working with us again designing the campaign for its next edition.

For this campaign it was very important to communicate a very clear relationship between the cinema and Spain. In order to do this, we recreated with popcorn the Guernica's bull, which is one of the most recognizable figures of the Guernica one of the most  iconic painting of the world-known artist Pablo Picasso, the bull itself is also a symbol associated with the Spanish culture as well just like the popcorn to the cinema, the result was a campaign that communicated perfectly what our client wanted to transmit to the audience.